Media News 07.07.22

Geetha’s inspiring journey from vision to victory highlights Curcumeal, organic farming, and women led entrepreneurship, building a sustainable agricultural brand in Kerala.

Geethas Health & Wellness Blog

Media News 07.07.22

From Vision to Victory: The Inspiring Journey of Geetha, Curcumeal & Organic Farming Leadership

Success stories are not built overnight. They are shaped by courage, persistence, and belief. The journey of Geetha, founder of Geethas.com and creator of Curcumeal, is a powerful example of how inner strength and family support can transform a small beginning into a growing organic brand in Kerala.

Recently featured in the news, her story highlights entrepreneurship, sustainable farming, and community empowerment.

At a crucial stage, the Prime Minister’s Swayam Thozhil Dhaayaka Paddhathi provided essential financial support, helping her stabilise and expand the business.

Curcumeal, inspired by a traditional recipe shared by her sister-in-law, gradually evolved from a family preparation into a trusted product rooted in authenticity and quality. What began in a home kitchen is today one of Kerala's most recognised turmeric-based wellness products — clean, chemical-free, and crafted with purpose. With the unwavering support of her husband and family, Geetha expanded her efforts into organic farming by cultivating crops on her own 5 acres of land, ensuring chemical free, sustainable production. She further strengthened her mission by forming a farmers’ community, supplying quality seeds to local farmers, guiding cultivation practices, and purchasing the harvested crops, thereby creating a reliable and supportive agricultural network.

Her dedication to organic farming and farmer empowerment earned her the prestigious Jaivasamridhi Puraskaaram, recognising her contribution to sustainable agriculture in Kerala.

Today, Geethas.com stands not only as a brand offering natural and organic products but also as a reflection of women led entrepreneurship, community based farming, and a commitment to purity, tradition, and responsible growth.

You can watch the full news coverage from the link given below.